Friday, May 9, 2008

May 9, 2008

BET

StLucia ready for jazz this weekend

St. Lucia is choc-a-bloc for this weekend's 17th Annual St. Lucia Jazz festival, one of the Caribbean's premier musical attractions, produced by BET Event Productions and promoted on top cable networks BET and BET J.

CBS

If It’s Thursday, It Must Be CBS

For the third consecutive week, CBS’s Thursday night line-up earned more viewers than any of its network competitors during every time slot of the night. Leading the night in that demographic as usual was ABC’s “Grey’s Anatomy” at 9 p.m.

CW NETWORK

CW outsources Sunday to MRC

It's official: The CW is outsourcing its Sunday night lineup next season. CW confirmed Friday that it has pacted with indie producers Media Rights Capital to program the night starting this fall. MRC is on board to produce two comedies and two dramas for the block.

FOX

Murdoch's London Times Opens Web Archive

The Web site of Rupert Murdoch's Times of London plans to launch a digital archive offering more than 200 years of newspaper content to Web users. The archive, featuring articles published since 1785, initially will be free. Subscription packages may be introduced later.

MySpace to Share User Profiles With Others

News Corp.'s MySpace plans to give users the option of sharing their profiles and other personal data with other Web sites, a move that could dramatically expand the reach of the Web's most popular social network. The "data-availability initiative" will be open to rival Facebook.

MTV

MTV answers Justin Timberlake's 'Phone'

MTV has greenlighted a game show from Justin Timberlake and "American Idol" producers FremantleMedia North America. "The Phone” pits contestants in a race against time and each other to accomplish a mission and win a cash prize

MTV spins marketing Web

MTV Networks is leaving no stone unturned in its efforts to embed advertising messages into its TV shows and digital content. That’s the message MTV Networks brass sent to advertisers at its upfront on Thursday, highlighting its efforts to allay advertiser fears that younger viewers are simply not watching enough television to absorb ad messages the old-fashioned way.

Why Dove, Pepsi and LG Helped MTV With Its Upfront Pitch

MTV Networks is seeking to rebrand the return-on-investment model and make it "return on innovation." In a companywide upfront presentation to advertisers

UNIVISION

Univision: It’s a Big Deal When It Comes to Ratings

Univision doesn’t get much love with the traditional US media, and it’s understandable as most of the content written about ratings is produced for people who speak English. Nielsen doesn’t even release overnight data for Univision via Marc Berman. Again, I understand it, but the lack of inclusion is just another piece of the overall ratings puzzle that gets missed.

VIACOM

MTV Networks Upfront Presentation: 'The Ultimate ROI
MTVN's Presentation Showcases Innovation Across Partnerships, Programming and Platforms. Presentation Also Unveils Landmark "Multi-Screen Engagement Case Study" and Partnership with Marketing Evolution to Deploy "Effectiveness Targeting"

AFRICA

Getting old on ARVs

As more and more HIV-positive Africans extend their life expectancy with ARVs, their waistlines and risks of contracting serious non-AIDS related illnesses, such as diabetes and heart disease, are expanding accordingly.

Kenya: Country Has a Billion Condoms in Stock

Kenya has about one billion condoms in the stores, which will last up to 2012. Despite the condom glut, teenage pregnancies are on the rise, an indication that they are not practising safe sex

Male Circumcision And Reducing Multiple Partners the Way to Go

Top researchers have called for male circumcision and the reduction of multiple sexual partnerships to become the cornerstone of HIV prevention in Africa if a significant impact is to be made on the HIV epidemic.

Sh30 Billion for Fight Against HIV/Aids

The fight against HIV/Aids has received a boost after the US Government injected Sh30 billion into the campaign.

Uganda: HIV Cases Soar Among Kampala Sex Workers

The prevalence of HIV/Aids among women and girls involved in commercial sex in Kampala is on the rise. Cases of other sexually transmitted diseases like Syphilis and Gonorrhoea are also high among the sex workers.

ASIA

India: Ma’am, how do I use a condom?

And Rachita (name changed to protect identity) isn’t the only teenager calling up helplines to talk about sex and other such issues. An increasing number of youngsters in the city, aged between 14 and 20, are resorting to random helplines to talk about their sexual problems.

CARIBBEAN & LATIN AMERICA

BELIZE DELEGATION ATTEND WOMEN’S FORUM

There is this organization in Central America and Latin America called the Asemblea General Re de Mujeres and it is for Afro Latino American women, Afro Caribbean and also women from these areas who are now living in the United States and they call themselves the women from the diaspora. So even though we have women’s network in the Caribbean and North America etcetera this group is addressing the in Latin America, in Central America and it is geared towards the issue of black women living in these countries.

Cezar Launches New Video & Single

The “Will You Be?” video has been in rotation on BETJ as well as Caribbean stations RETV, Hype! TV and Tempo. The lead single from Renaissance Records’ “Legal” riddim, “Will You Be?” has been generating positive reviews and garnering much deserved attention for this up and coming Jamaican singer/songwriter.

Former NFL Player Miles McPherson Concludes Successful Jamaica Visit

Miles McPherson told a crowd of 45,000 at a Montego Bay festival Saturday night that sexual relations outside of God's plan for marriage only lead to heartache and disease such as HIV/AIDS in the Caribbean

Music videos - myth, message, mayhem

Nearly 30 years after its popularisation, the music video is still an instrument of myth and message. Fifteen-year-old high school student Ornella Stevens is a fan of these shows but doesn't believe the presence of violence, sex or drugs in music videos impacts her.

EUROPE

Campaigners call for new Aids strategy

CAMPAIGNERS were set to demonstrate outside the Scottish Parliament today to urge the UK Government to come up with a meaningful HIV/Aids strategy.

Study warns of sexual health crisis due to drug use

The culture of binge drinking and drug use among young people in Europe is increasing the risk of a sexual health crisis, researchers warned today.

Terrence Higgins Trust Targets Coventry Students

On May 14, as part of National Condom Week (12-19 May), HIV and sexual health charity Terrence Higgins Trust (THT) is going into Henley College to target students with its 'Choose to Use' campaign on safer sex.

ADVERTISING NEWS

Can Online Video Cure DVR Commercial Skipping?

A new study conducted by Google's DoubleClick Performics division confirmed that DVR owners watch more television but fewer commercials. However, the survey also found that many DVR owners are watching TV programs online -- but aren't paying much attention to ads in that venue, either.

Survey: Moms Skip Ads on DVRs

Despite redoubling their efforts, TV networks have much to do to entice viewers to stick around and watch commercials, according to new research from MindShare.

HIV/AIDS AND SEXUAL HEALTH NEWS

Emergency Pill 'Needs to Be Free

THE morning-after pill should be given out free to teenagers and young women through pharmacies seven days a week, say Taranaki sexual health experts.

HIV funding priority shift call

Funding for HIV prevention is being wasted on strategies which have little impact, say US researchers who call for a "dramatic shift" in priorities.

NIAID Center Signs HIV/AIDS Research Agreement With Global Nonprofit

Two global research organizations dedicated to designing a vaccine against HIV—the International AIDS Vaccine Initiative (IAVI), and the Center for HIV/AIDS Vaccine Immunology (CHAVI)—announced on April 15 that they signed an agreement to work together to address major biological questions that have slowed development of a viable AIDS vaccine.

Unaids is Out of Touch With Reality And Should Be Closed ...

The exclusive focus on HIV promoted by the Joint United Nations Programme on HIV/AIDS (UNAIDS) is damaging health systems and distorting health financing, and UNAIDS should be closed down immediately, writes an expert in this week's BMJ.

MOBILE NEWS

NBC Streams Ad-Free TV Shows to iPhone

NBC is streaming full episodes of "The Office" and "30 Rock" to the Apple iPhone, without advertising, in unprotected Quicktime format. The presence of NBC content on the iPhone is seen as "counterintuitive." Hulu streams NBC content in Flash, which is not supported by the iPhone.

MULTI CULTURAL NEWS

Don't Blame it on Rio: Black Men & Sex Abroad

There's a phenomenon sweeping the African American community: Black men traveling to places like Brazil and the Dominican Republic for sex.

Hispanic/Latino Summit to address pressing social issues

Hispanic business leaders, award-winning journalist Maria Hinojosa and Rice University sociologist Stephen Klineberg will gather at Rice University's Jesse H. Jones Graduate School of Management for the Hispanic/Latino Summit May 14

SOCIAL MEDIA NEWS

Doko: Tween Social Networking With A Twist

Today sees the launch of Doko, a social networking game aimed at the tween market which claims to be “The World’s First Global Trading Game”.

Facebook to crack down on cyber bullying

The social networking site Facebook has agreed to strengthen its security measures to protect young website users from bullies, pedophiles, pornography and other online hazards.

Mobile 'next big thing' for social networking sites

Rachel Hawkes, co-founder and editor at Social Media Portal, commented that sites such as Facebook and MySpace are to become more readily available on mobile phones.

The Hello Kitty social networking site, all that ...

Aimed at the 14 - 29 year old demographic, but in no way limited, Karla talks me through sanriotown.com and tells me about all the exciting features and future plans for the Hello Kitty portal.

Women Would Sacrifice Almost Anything But Chocolate For Blogging

A recent release of a new social media benchmark study of more than 6,000 women by BlogHer, in conjunction with Compass Partners, shows that 36.2 million women actively participate in the blogsophere every week, with 15.1 million publishing and 21.1 million reading and commenting

OTHER NEWS

ABC Entertainment Prez to Remain at Network

ABC is signing network entertainment president Steve McPherson to a new multiyear deal to remain in his current role. Under McPherson's leadership, "ABC has become a primetime powerhouse," says Anne Sweeney, co-chairman of Disney Media Networks.

ABC to Open On-Campus News Bureaus

ABC News, looking to bolster its connection with younger viewers, plans to open bureaus this autumn on the campuses of five universities across the United States. ABC News hopes to gain greater insights into the lives of the 33 million U.S. 18-to-25-year-olds.

B2B in a Web 2.0 World, Part 1: Digital Media Relations

It used to be so simple. A public relations specialist would send press releases to the major papers, make some calls, and read his client's news in the paper the next day. However, the emergence of Web 2.0 means the entire PR game has changed.

Disney Fan Creates Citizen Journalism Web Site

Twisney.com, created by a 34-year-old software developer and Disney fan, offers live updates from ordinary people walking around the Disney World recreational resort, using their cellphones to share their experiences via text and photos. Twisney allows users to share "real-time intelligence."

Google Plans to Roll Out YouTube Products

Google expects to launch new products for YouTube in the next few months and sees reason for closer cooperation with Yahoo, says CEO Eric Schmidt, speaking at the Internet giant's annual shareholder meeting. Getting YouTube to make money is said to be a top priority.

Grassroots Philanthropy: Where's the Corporate Connection?

Socially-minded grass roots organizations like media darling Kiva.org and virtual networks such as NED are changing the development and aid industry.

Kappa Alpha Psi Fraternity, Inc. Announces Major Partnership to Focus on Children's Health

Kappa Alpha Psi Fraternity, Inc. announced today it is coordinating a major initiative with a nationwide network of churches and its ongoing partnership with the St. Jude Children's Research Hospital and their work to eradicate cancer in children to concentrate attention, resources and volunteerism efforts on combating illness and disease inflicting children.

Lincoln and Hip-Hop Superstar Common Announce the 'Lincoln Spotlight' Grand Champion Lyricist

Aspiring lyricist Jael Gadsen has been chosen the grand

champion of the Lincoln Spotlight online music competition by a panel that

included Grammy Award-winning hip-hop superstar Common

MultiVu Recognizes the Most Creative Uses of Multimedia

A campaign to get a footwear company "Back in the Game," another to raise social awareness to improve education in Africa, and a third to bring preventative health care to U.S. Hispanics, have been recognized by MultiVu as some of the most exceptionally creative uses of multimedia

Old Media Still Struggle With Web, Execs Say

Traditional media are still having trouble dealing with the new era, according to execs speaking at the Argyle Executive Forum on Leadership in Media in New York. Microsoft counsel Thomas Rubin argues that Internet players must become "stewards of intellectual content."

Time Warner to Close Two Independent Studios

Time Warner's Warner Bros. is shutting down its Picturehouse and Warner Independent Pictures film studios, cutting 70 jobs. The move comes as new Time Warner CEO Jeff Bewkes seeks to pare costs across the media company as part of an effort to kick-start the moribund stock price.

Vibe Magazine Rumored to Be On the Block

Music magazine Vibe, seeing a big drop in advertising pages, is cutting its rate base while raising its cover price. Owner Wicks Group of Companies is said to be quietly trying to gauge interest among potential buyers. CEO Steve Aaron insists: "We're not for sale."

The End of Philanthropy?

While corporations award billions of philanthropic dollars each year, they need to do more to truly aid the world, says Marc Benioff, the chief executive officer of Salesforce.com, a software company.

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