BET
BET Networks and Paramount Join Forces for THE ADVENTURES OF 106 & INDIANA JONES
On Tuesday 106 & PARK will host an exclusive red carpet special with Harrison Ford, Shia LaBeouf and Karen Allen. Live from the streets of Harlem, THE ADVENTURES OF 106 & INDIANA JONES will also feature special performances by
CBS
CBS Adds Free Vintage Shows on Internet
CBS is substantially increasing the number of archived television shows streamed free on the Web, the latest salvo in the battle among traditional broadcasters to capture viewers online. CBS will add episodes of "The Love Boat" and "
CBS fights for ultimate age group
With his 85th birthday set for next week, Sumner Redstone hasn't been in the demographic TV advertisers care about since around the time "Bonanza" left the air. So when the chairman of Viacom and CBS recently said he doesn't think it is "socially responsible" to air the usually bloody sport of mixed martial arts fighting as part of a CBS Saturday night experiment to draw the 18-to-49-year-old crowd beginning May 31, you could sense a certain ambivalence from the folks at the network.
CBS Scores With Sports Ad Network
The move by CBS underscores a growing trend in the online ad industry of old media firms such as Forbes, Black Entertainment Television, and Martha Stewart Living mobilizing their own resources to connect advertisers to publishers.
CW NETWORK
Next season, the CW will go with its most narrowly focused, cable-esque lineup yet, zeroing in on young females, aged 18-34, with its
FOX
'American Idol' Loses Word-Of-Mouth Zing
Daily conversations about Fox's "American Idol" have sunk sharply since last year, according to a survey of Americans 13 years and older conducted by the Keller Fay Group, word-of-mouth consultants. The drop in people talking about the program--from 9.9 million to 5.9 million per day--seems to bolster a general feeling the nation's most- watched TV show has lost some steam. (Ratings have also dipped a bit since last season.)
MTV
MTV to Debut Unprecedented Movie Experience on Video On Demand
This year, for the first time ever, MTV will create a special "2008 MTV
Movie Awards" destination in its free VOD area that will help drive Movies On Demand orders for affiliate partners including Charter Communications, Comcast, Cox Communications and Time Warner Cable.
Overly-Trendy Travel: MTV Teams up with Vueling
Spanish LCC Vueling has co-branded two of its A320s with MTV, covering the exteriors with street-inspired art. Inside, the in-flight entertainment systems have been stocked with MTV shows--including "True Life" and "Super Sweet 16"--and some new audio playlists.
UNIVISION
Univision Outdelivers ABC, NBC, CBS, or FOX Nearly Every Night During May Sweep
With one day to go during the May sweep period, Univision continued its competitive momentum by outdelivering at least one or more of the English-language broadcast networks, ABC, CBS, NBC, or FOX, on 26 out of 27 nights, or nearly every single night, among all Adults 18-34.
VIACOM
Viacom President and Chief Executive Officer Philippe Dauman to Speak
Viacom Inc. today announced that Philippe Dauman, President and Chief Executive Officer of Viacom, will speak at the Sanford Bernstein 24th Annual Strategic Decisions Conference on Wednesday, May 28, 2008
AFRICA
Bie: Kuito Holds HIV/AIDS Workshop
The three-day seminar will discuss among various topics, the ongoing epidemiological situation in Angola, counselling and testing of HIV/AIDS, its transmission and prevention, the health condition, thinking about culture and HIV/AIDS, infidelity, youths and HIV/AIDS, advises before marriage.
Kenya: Model of Hope for Orphans And Elderly Victims of Aids
A new unique way of tackling the impact of the HIV and Aids scourge in
ASIA
Sex Re-Education: Economist Scraps Theory on China's 'Missing Women'
For her economics Ph.D. at
Yao Ming Supports Quake Victims
Houston Rockets star Yao Ming might be in the
CARIBBEAN & LATIN AMERICA
Butch' Stewart hails departing Horace Peterkin
Peterkin, a former president of the Jamaica Hotel and Tourist Association (JHTA), has resigned his Sandals job, effective the end of July 2008, to partner with his wife, the former Dominique Silvera, in starting Peterkin Hospitality Services. Peterkin Hospitality Services will offer training, operational evaluation and restructuring, marketing and promotion, disaster preparedness, HIV/AIDS workplace programme implementation and consultancy/advisory services to newcomers to the hospitality industry.
Dr Leslie Rammsammy Assumes Presidency of 61st World Health Assembly
The 61st World Health Assembly opened today (19 May 2008) at the United Nations Headquarters in Geneva, Switzerland with the Hon. Dr Leslie Ramsammy, Minister of Health of Guyana assuming the Presidency of the premier international Health organization. The
Guyana Wants Urgent Action to Stem Migration of Health Workers
"
HER HEALTH: Pregnant & positive - You can still have a healthy baby
A FEW weeks ago, I was enjoying an episode of my current favourite 'medical-like' show on television, 'Grey's Anatomy'. In this particular episode, a female surgeon in training (a resident) informed a patient and her partner that she was pregnant. The patient requested an abortion because she was HIV positive.
HIV/AIDS-affected children given Child Month treat
TWENTY-nine children living with HIV/AIDS at the Martha's House of Safety for Children were on Friday given a play area and toys from the National Child Month Committee (NCMC) as part of celebrations for this year's child month.
ILO says Caribbean rising to the challenge of HIV/AIDS
New programmes designed to step up action against HIV/AIDS in the workplace are becoming increasingly common in the
Lucian Reggae Artist Taj Weeks Going Big
Reggae recording artist Taj Weekes is set to shake up the musical landscape once again with his much anticipated sophomore album, DEIDEM. Weekes’ commitment to humanitarian issues is further demonstrated by his work as Goodwill Ambassador to the
Miss Universe to educate world
REIGNING Miss World Queen Zi Lin Zhang of
EUROPE
When
ADVERTISING NEWS
Ads blow for social networking sites
The failure of websites such as Facebook and MySpace to translate their global popularity into ad revenue has led one research company to downgrade ad-spend forecasts for the social-networking sector by around £250m by 2011. US-based research firm eMarketer said that "in spite of the media hype" around social networking worldwide-advertising spending has "not met expectations".
Dish and NBCU To Offer Interactive Ads
Dish Network's satellite TV service will now provide interactive advertising capabilities to NBC television networks and NBC owned-and-operated stations. Dish subscribers can use their remote controls to access more information, coupons and discounts from NBC advertisers, which will be offered ways to use the new medium. The hope is that advertisers will pay a premium for the certainty that their ad was watched clicked on.
Rolling Stone Makes Print Ads Interactive
Wenner Media's Rolling Stone magazine is banding together with SnapTell, a mobile marketing solutions provider, to convert the publication's print ads into mobile interactive ads. Readers can snap pictures of ads with their camera phones to receive offers from advertisers.
HIV/AIDS AND SEXUAL HEALTH NEWS
Quarter of teen girls have sex-related disease
More than one in four
MOBILE NEWS
Social Networking, E-Commerce Driving Smartphone Users To The Web
MULTI CULTURAL NEWS
Gloria Reuben, who played HIV-positive nurse Jeanie Boulet on the NBC show E.R., gave the closing address at the AIDS/SIDA: Global Updates, Art, and Performance symposium. AIDS/SIDA symposium mixes one part science and one part art to raise awareness about HIV prevention and the treatment of the disease.
Eleven new African-American research studies to be unveiled at MAAX Summit
New data and trends covering the $744 billion black consumer market will be presented by eleven of the nation's leading research companies at the Ninth Annual Marketing to African Americans with Excellence (MAAX) Summit in Chicago, June 30th - July 1st.
PHILANTHROPY
Look, we’ve said it before and we’ll say it again: Rock + Philanthropy = Awesome. Seriously, what’s better than a night of live music and helping your fellow man? Nothing, says The Playlist, and it’s in that spirit that we inform you of not one but two charity shows this week at the New Brookland Tavern.
SOCIAL MEDIA NEWS
Forbes to Launch Social Network for Women
Forbes.com is announcing its second business-oriented social network, as the business-leader aimed site says it plans to launch what it is calling the Executive Women's Network. The new social network will be geared for high-ranking female business execs and will offer original Forbes content.
The Latest Corporate Social Responsibility News
In The Tipping Point, Malcolm Gladwell points out the pivotal role of "connectors" in spreading ideas through social networking. Thankfully, the ideas of green and sustainability are catching like wildfire, in no small part due to social networking.
Social Networking As Rocket Science
The average age of NASA employees is 46.2 years and rising, and the space agency forecasts that more than 4,000 of its full-time workers will retire over the next six years. The numbers tell the story behind NASA's experiment with social networking as a way to capture and share knowledge before those employees wave goodbye.
OTHER NEWS
Broadcast TV Sees Record Drop In Ratings
The writers strike and the rise of DVRs and multi-platform programming helped to make this season the lowest-rated on record for ABC, CBS, NBC, Fox and CW. "We should be shocked into being more aggressive about our thinking," says Fox Entertainment head Peter Liguori.
Google Earth Offers Local News Worldwide
Google is adding its constantly updated Google News aggregator of stories from 4,500 news sources to its Google Earth offering, allowing users to retrieve local headlines from around the world. Google Earth now displays a "world of human activity as chronicled by reporters worldwide."
Hulu.com, the Web video venture from News Corp. and NBC Universal, is reporting surprisingly good usage numbers. On Tuesday, CEO Jason Kilar announced that its service would be distributed on seven new sites, in addition to reporting that usage of Hulu.com surpassed that of other television network Web sites, including those owned by News Corp. and NBC, its founders. Its new distribution partners are TV.com, TVGuide.com, BuddTV.com, Flixster.com, MyYearbook.com, Break.com and Zap2it.com.
Microsoft Bribing Search Users Again
Bolstered by the prospect of adding Yahoo Search to its arsenal, Microsoft is revisiting an old experiment: bribing people to use its search service in order to steal market share away from Google. Under the new plan, Microsoft will give consumers cash back on certain purchases made from advertisers in 18 vertical search categories. Microsoft is touting the cash-back service as a way to use search to get deals on products, but the truth is, many of the so-called "deals" they find will actually be artificial promotions for Live Search.
New Media Campaigns Launches Website for Citizen Initiative
New Media Campaigns, a full service
YouTube Opens Citizen Journalism Channel
Thanks in part to the proliferation of video-enabled smartphones and other mobile video devices, just about anyone can (and does) report breaking news these days. And what better place to broadcast you-news than YouTube?
No comments:
Post a Comment