January 16, 2008

MTV

MTV Refocuses its Sales Pitch

MTV Asia’s creative brand solutions team is to reduce the traditional focus of its sales drive, developing original content for advertisers, in favor of developing more cost-effective solutions that use existing shows and videos.

http://www.asiamediajournal.com/press.php?id=292

VIACOM

Logo's 'Momentum' to Debut Jan. 19

Gay network Logo, a division of Viacom Inc.'s MTV Networks, has announced the premiere of season five of its documentary series, Real Momentum, on Sat., Jan. 19, at 7 p.m. CT.

http://www.windycitymediagroup.com/gay/lesbian/news/ARTICLE.php?AID=17251

AFRICA

Program helps fight HIV/AIDS stigmas

Africa's youth are waging their own battle against the HIV/AIDS epidemic, unsheathing imagination and video cameras in lieu of heavy artillery. "Scenarios from Africa: Dramatizing Stories of HIV/AIDS," co-founded by Kate Winskell, invites young Africans to submit stories to create short films depicting the reality of HIV/AIDS.

http://media.www.redandblack.com/media/storage/paper871/news/2008/01/16/News/Program.Helps.Fight.Hivaids.Stigmas-3153634.shtml

ASIA

Country ready to find 'Next Top Model'

A cable television station in Southwest China will debut this country's answer to America's Next Top Model on Sunday. The first episode of the hour-long program airs at 10:30 pm, and the series will last for 10 weeks. In addition to the various competitions arranged for each episode, the show will cover each of the 10 contestants' life stories, focusing particularly on how they have worked to overcome obstacles in their lives.

http://news.xinhuanet.com/english/2008-01/08/content_7383319.htm

CARIBBEAN

Tanya's tears win recognition

Dancehall lyricist Tanya Stephens was hailed as a positive role model at the inaugural lecture at the launch of the Centre for Social Ethics held at the St Michael's Theological College, last Saturday evening.

http://www.jamaica-star.com/thestar/20080115/ent/ent1.html

INDIA

Time Warner Delves Deeper Into India

Time Warner-owned Turner Broadcasting is looking to capitalize on the long-term growth of India through an expansionary JV with the Alva Brothers. The 50:50 JV will launch an entertainment channel in Hindi and other Indian languages, targeting urban audiences

http://www.asiamediajournal.com/press.php?id=286

MOBILE MEDIA

46 Million Mobile Data Users Used Mobile Search Functions in Q3 2007

The most popular form of mobile search among data users in Q3 2007 was 411 (18.1 million users), followed closely by SMS (text-message) –based searching, which was used by 14.1 million data users during the same period.

http://sev.prnewswire.com/telecommunications/20080116/NYW06316012008-1.html

OTHER MEDIA NEWS

One Million People to Audition for 'America's Next Video Star'

The free contest gives millions of people the chance to become the next TV star by sharing their audition videos online in categories such as singing, dancing, acting, modeling, fitness, cooking, and martial arts. The videos are promoted on digital media networks, social network community sites, blogs, mobile phone carriers, and television, thus making it the largest interactive TV contest platform in the USA.

http://www.prnewswire.com/cgi-bin/stories.pl?ACCT=104&STORY=/www/story/01-16-2008/0004737381&EDATE=